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Customer Lifetime Value

Analyzing Customer Lifetime Value & Customer Acquisition Cost

Have you found yourself asking, How much money can I spend on marketing to acquire a customer and still be...

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Ecommerce Business

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Ecommerce Business

Three Ways to Advertise Your Ecommerce Store that Aren’t Facebook Ads

There is no doubt that Facebook Ads have changed the game for ecommerce marketing. The detailed targeting capabilities Facebook offers,...

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Ecommerce Business

Top Metrics for DTC Ecommerce: Marketing and Sales

The draw of ecommerce for the consumer lies with convenience and choice. With just a few clicks of a mouse,...

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Ecommerce Business

The Do’s and Don’ts of Ecommerce Advertising

One of the keys to growing a success business is through effective marketing and ecommerce advertising. Reaching people based on...

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Ecommerce Business

Three Business Credit Cards That Will Help Ecommerce Owners’ Bottom Lines

Ecommerce business owners tend to live and die in the margins. A percentage here, a few hundred dollars there –...

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Ecommerce Business

When Selling on Amazon is Better than Your Online Store

Amazon, the world’s largest online store dominates the ecommerce industry. In fact, in 2018, Amazon sold more than $140B in...

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